Expanding Occupancy & Leasing with Market Insights
We're expanding our Occupancy & Leasing dashboard with comprehensive Market Insights that changes how you benchmark performance. Access bedroom-level executed rents, trade-outs, concessions, and market-wide occupancy trends across your competitive set - all powered by publicly available data.
Why it matters: In an environment where proprietary data-sharing schemes face increasing regulatory scrutiny, our Market Insights is built exclusively on transparent, publicly available data sources. No compliance risk. No concerns about non-public information exchange. Just clean, reliable market benchmarks you can trust.
Executed Market Rents
Benchmark individual assets or your entire portfolio against competitive comps with bedroom-level precision. Track:
- Gross and Effective Rent: Chunk rent and per-square-foot metrics
- Trade-Out Performance: Gross and effective rate change
- Historical Trends: Over 2 years of rent data to identify market cycles
No more guessing what the market is actually achieving. See real lease transactions, not asking rents - giving you the competitive insights you need for strategic pricing decisions.
Market Concessions
Track concession trends across your competitive set to understand market dynamics and optimize your leasing strategy:
- Concession Weeks: Average concession duration offered in the market
- Concession Prevalence: Percentage of leases with concessions by bedroom type
Stay ahead of the competition by understanding when and how concessions are being deployed across your market.
Market-Wide Occupancy Trends
Overlay your internal occupancy data with market-wide trends to drive better insights and decisions in real time. See historical occupancy patterns across your competitive set alongside 30 and 60-day projections based on your scheduled move-ins and move-outs. This is similar to how properties achieve 4.5% occupancy gains by identifying demand shifts before they impact performance. Stop managing in the rearview mirror - forecast performance and act before vacancies become problems.
Enterprise-Grade Accuracy
Our aggregation methodology has been tested against thousands of actual lease executions and validated within basis points, not percentage points - meaning you can feel confident that the rent metrics are accurate at the property and bedroom level. We aggregate at the bedroom level across properties and dynamically weight market benchmarks to match your property's unit mix and leasing composition, delivering enterprise-grade accuracy you can rely on for pricing decisions.
See Market Insights in Action
Explore how these new market insights can transform your competitive benchmarking and leasing strategy.
Show me the dashboards!